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Facebook for Beginners | Blog Writing Fundamentals | Twitter for Beginners/Intermediate | Enhancing your Facebook Business Page – Intermediate | Setting up LinkedIn & Twitter for Beginners | LinkedIn for Beginners/intermediate | Developing Your Social Media Business Strategy | Content Marketing 101  | Understanding Social Media - Overview | Intermediate Facebook Using Twitter as a Content Management | Social Media for Your Business | Instagram as a Business Growth Tool | LinkedIn and Twitter Intermediate | Web Advertising

Understanding Social Media (an overview)

Social marketing can be overwhelming to understand. When you get past the question “Why should I use social media?” there are still a lot of other areas that can cause confusion.

Much more than a trend, social marketing has become an innovative way to introduce and promote products and services through strategic relationship building. It can be an extremely valuable resource if you understand how it works and how to use it properly.

This is an introductory level workshop that will explain:

  • Various social media platforms including Facebook, Twitter, Wikipedia, YouTube, etc.
  • Traditional marketing and social media
  • Managing your social media content
  • Mistakes and blunders to avoid

Note: you do not require a laptop for this workshop.

Target audience: introduction to social media.

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